Strategic (MGT 401)

Assignment No 2: Case study



  • Submission Date by students:Before the end of Week- 11th
  • Weight:5 Marks
  • Place of Submission: Students Grade Centre
  • Learning Outcomes:
  • Describe the different issues related to environmental scanning, strategy formulation, and strategy implementation in diversified organizations. (Lo2)
  • Explain the contribution offunctional, business and corporate strategies in the competitive advantageof the organization. (Lo3)
  • Communicate issues, results and recommendations coherently, and effectively regarding appropriate strategies for different situations (Lo 6)



Read carefully the case study No 24 from your textbook (Best Buy Co. Inc: Sustainable customer centricity Model?) and answer the following questions:

  • Identify opportunities and threats as well as strengths and weakness of the company 1pt
  • What is/are the strategy (ies) used by Best Buy? 1 pt
  • Explain the contribution of various functional areas of Best Buy Company to its well-being. 1 pt
  • Determine the issues affecting to the strategic competitive advantage of the company.1pt
  • Recommend solutions for Best Buy to improve its competitive advantage. 1pt


  • Copy/paste the phrases from the text is not acceptable. You must use your own words.
  • Using the terminology developed in the course of strategic Management is highly valued.
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