Analyze a research design and recommend an alternative design.

In this case assignment, you will analyze a research design and recommend an alternative design. You will also critique a questionnaire and recommend survey improvements.

Use Case 12-4, Project DATA: An Urban Transportation Study, on pages 316–322 of your Marketing Research text. For the purposes of this assignment, you will want to incorporate the answers to the four questions on page 317 into a cohesive essay that is 2–4 pages long.

Your paper will be graded according to the following criteria:

  • Analyze the data quality resulting from a questionnaire.
  • Evaluate the effectiveness of the research design.
  • Recommend improvements to mail-back survey.
  • Develop alternative survey design.
Calculate your order
Pages (275 words)
Standard price: $0.00
Client Reviews
4.9
Sitejabber
4.6
Trustpilot
4.8
Our Guarantees
100% Confidentiality
Information about customers is confidential and never disclosed to third parties.
Original Writing
We complete all papers from scratch. You can get a plagiarism report.
Timely Delivery
No missed deadlines – 97% of assignments are completed in time.
Money Back
If you're confident that a writer didn't follow your order details, ask for a refund.

Calculate the price of your order

You will get a personal manager and a discount.
We'll send you the first draft for approval by at
Total price:
$0.00
Power up Your Academic Success with the
Team of Professionals. We’ve Got Your Back.
Power up Your Study Success with Experts We’ve Got Your Back.